Essential Guide to Trademarks

in

European Union

Protecting Your Brand with Brealant's Expertise

Hand filling in a trademark application form
Certified registration document icon with pen

A Hassle-Free Registration Journey with Brealant

  • Contact Brealant step icon

    Contact

    Reach out to Brealant to set up renewal tracking for your EU trademark portfolio.

  • Trademark search step icon

    Search

    We confirm the registration details and ownership are current before renewal.

  • Get a quote step icon

    Quote

    Receive a fixed-fee quote for managing your renewal.

  • Payment step icon

    Pay

    Proceed with secure payment for the official renewal fee and our professional fee.

  • File application step icon

    File

    Brealant submits the renewal request to EUIPO.

  • Waiting period step icon

    Wait

    EUIPO processes the renewal and updates the register.

  • Office action response step icon

    Response

    You receive confirmation once the renewal is recorded across the EU.

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Registered trademark seal icon

Clear, Simple Steps to Renew Your EU Trademark

In the EU, renewal falls due on the 10-year anniversary of the filing date. EUIPO accepts renewal requests up to 6 months before expiry and offers a 6-month grace period after expiry, with a surcharge, before the registration is removed.

Safeguarding Your Trademark

in

European Union

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With Brealant by Your Side

A lapsed EU trademark loses its unitary protection across every member state at once, and can potentially be re-registered by someone else, so missing a renewal can mean losing your brand protection across the whole bloc. Brealant's renewal tracking removes that risk from your calendar.

Limitations

What Renewal Cannot Do

Renewal keeps a registration alive, but it has boundaries

No Substantive Changes

Renewal cannot be used to change the mark itself, or add new goods or services.

Grace Period Only

The 6-month grace period is the outer limit — after that, the registration is removed and cannot simply be reinstated.

Doesn't Fix Non-Use

Renewal doesn't protect against a separate revocation action for non-use if the mark hasn't genuinely been used in the EU.

Doesn't Expand Protection

Renewal maintains existing rights; it doesn't broaden the scope of protection beyond what was originally registered.

Ownership Must Be Current

Renewal doesn't update ownership records — an assignment must be separately recorded if the owner has changed.

Brealant reviews your registration details as part of every renewal to flag any of these issues early.

What a

Trademark Renewal Protects

Renewal keeps the full benefit of your original registration in place, including

Exclusive EU-Wide Rights

Your continued exclusive right to use the mark across all EU member states for the registered goods/services.

Your Filing Date

The priority and seniority attached to your original EU filing date.

Enforcement Standing

Your ability to take infringement or opposition action based on a live registration.

Brand Value

The accumulated goodwill and recognition built up under a continuously registered mark across the EU.

Renewal is a simple administrative step that preserves everything your original registration achieved.

Timeline for Trademark Renewal in the

European Union

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Certified registration document icon with pen

Renewal follows a straightforward, date-driven process

  • Step 1

    Renewal Window Opens

    EUIPO accepts renewal requests up to 6 months before the expiry date.

  • Step 2

    Reminder & Instruction

    Brealant notifies you well ahead of the deadline and confirms instructions.

  • Step 3

    Filing & Payment

    The renewal request and fee are submitted to EUIPO.

  • Step 4

    Grace Period (If Needed)

    A 6-month window after expiry remains available, with a surcharge, before removal.

Renewal itself is typically processed by EUIPO within days to a few weeks of a complete request.

Understanding

Trademark Renewal Costs the

in

European Union

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Simplified with Brealant

Renewal costs are predictable and modest compared to re-filing from scratch across the whole EU

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Official Filing Fees

The EUIPO renewal fee is typically in the region of €850 for one class when filed online, plus a surcharge if renewed during the grace period.

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Professional fees

Brealant's fee for managing the renewal is fixed and quoted in advance, covering tracking, filing, and confirmation.

These costs are far lower than the cost of losing EU-wide protection and having to re-file and re-clear the mark from scratch.

Brealant support specialist providing continued trademark support

Continued Trademark Protection Across the EU

European Union

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Supported by Brealant

Beyond renewal, Brealant can support ongoing monitoring for conflicting new applications across all member states, licensing arrangements, and enforcement, so your registration keeps working for your business well beyond each renewal date.

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Frequently Asked Questions

What happens if I miss my EU trademark renewal?

Expand answerCollapse answer

You have a 6-month grace period after expiry to renew with a surcharge; after that, the registration is removed from the register.

Do I need to prove I'm still using the mark to renew?

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No, the EU does not require evidence of use for renewal — payment of the fee is sufficient.

How early can I renew?

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EUIPO accepts renewal requests up to 6 months before the expiry date.

Can Brealant renew an EU trademark it didn't originally file?

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Yes, we can take over renewal management for existing EU registrations regardless of who filed the original application.

How much does it cost to renew an EU trademark?

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The renewal fee is typically in the region of €850 for one class if renewed online, with additional fees for further classes.

Can I renew an EU trademark for only some of its classes?

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Yes, EUIPO allows partial renewal, so you can drop classes you no longer need and renew only the goods/services still relevant to your business.

Does the trademark owner on record need to be up to date before renewal?

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It's not a legal precondition, but keeping ownership and contact details current avoids missed renewal reminders and delays if the register needs updating alongside renewal.

What's the risk of letting a registration lapse instead of renewing?

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If you later need the mark again, you'd have to file a brand-new application, losing your original filing date and priority, and potentially facing your own lapsed mark as a prior right cited against you.

Does the renewal fee increase for additional classes?

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Yes, the EUIPO online renewal fee covers one class as a base amount, with an additional official fee for each further class included.

Can Brealant manage renewals for a whole portfolio of EU trademarks?

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Yes, we offer ongoing portfolio watch and renewal management so multiple marks and their deadlines are tracked and handled centrally.

Renew Your Trademark

Blogs and Resources

Discover more insights and stay informed about the latest in intellectual property with Brealant's blog. From expert advice on trademark registration and patent protection to strategies for safeguarding your brand in a competitive market, our resources are here to empower your business. .

Explore our blog to learn how effective IP management can strengthen your brand's position and protect your innovations

Managing EUIPO Trademark Disputes: Effective Strategies for Brand Protection
Managing EUIPO Trademark Disputes: Effective Strategies for Brand Protection
Read More
Understanding the Grounds for EUIPO Trademark Cancellations and Invalidations
Understanding the Grounds for EUIPO Trademark Cancellations and Invalidations
Read More
Comparing EUIPO and National Trademark Dispute Resolution Systems
Comparing EUIPO and National Trademark Dispute Resolution Systems
Read More
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